The aim of this project was to create, from A to Z, a visual identity for Maison D'Éditions 4048, a publisher of children's books. The visual identity reflects this vision: playful, spontaneous and caring, it invites you to enter a world where stories are splashed with color, words come to life, and curiosity is always welcome. The identity is based on the creation of characters called Pigmignons, colorful little creatures that set the personality and tone of the company.